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ShesConnected Advisors
Outside Board Member:
Reuben Hendell, CEO, MRM Worldwide
Reuben has Global responsibility for digital and customer strategy, direct and interactive marketing, technology, analytics, and creative campaign development. MRM helps clients deploy high ROI customer experiences worldwide. Previous to MRM, Reuben was a Partner at Digitas.
Advisors:
Greg Stuart, Advisor and Consultant
Greg has been an Internet Media business leader with more than two decades with experience in building businesses in the Media, Marketing and Agency sectors. He has been a senior operating executive in the Internet & Digital arena since 1993. He was the former CEO of the Interactive Advertising Bureau (IAB) where he led the industry from $6 to $17 billion annually. The IAB serves AOL, CNET, Google, Disney, Yahoo! & others. Ad Age identified his book, "What Sticks: Why Most Advertising Fails...," as "One of 10 books you should have read." (www.gregstuart.com)
Steve Zales, Senior Vice President, General Manager of Southern Progress Digital, a Time Warner Company
Steve brings a wealth of experience to ShesConnected with more than twenty years experience in consumer packaged goods and the media and new media industries. Currently, Steve is responsible for the digital business at Southern Progress, a $1 billion magazine and book division with properties such as Southern Living, Sunset, Cooking Light, Health and Oxmoor House Books. In addition to these properties he is establishing a major consolidated online presence for Time Warner in both food and home -- two popular categories on the Web. Steve also served as the President of ClubMom, a membership and marketing organization providing Web-based rewards programs, content and community to its 2.5 million members. He has also served as Senior Vice President and General Manager of ESPN Internet Group, where he managed the leading Internet sports business comprised of the websites of ESPN, ABC Sports, the NBA, NFL and NASCAR.
Susan Canavari, EVP Marketing, Digitas
She is responsible for all non-American Express Accounts for the New York Offices of Digitas. There Susan leads the AOR relationships for the Web site build and maintenance, online marketing, promotions, and relationship management programs. Susan has over 18 years experience in direct and interactive marketing across all direct channels. Prior to joining Digitas, she worked at Ogilvy, where she was the relationship marketing lead for their Time Warner and Lenovo.
John Styers, President and Co-founder of Moblico
Mr. Styers' global experience was well established when, as COO for Crown Greetings, a subsidiary of Hallmark Cards, he secured Crown's position as the premier global supplier of social communications products for mobile phones by supplying content directly to wireless carriers worldwide. Moving on, he served as GM of the Sprint Mobile Media Network and guided the development and positioning of Sprint's growing mobile advertising, search and off-portal content strategies. Mr Styers is regularly identified with the mobile life styles movement due to his early participation in the development of mobile messaging, social networking, IM, Email, and Picture Mail, for the US market. Moblico and client companies can look to him for the kind of expertise they will need in the mobile future.
Mark H. Brennan, Serial Entrepreneur & Management Consultant
Mark brings more than 15 years of experience in entrepreneurship and operations to ShesConnected. Mark was the founder and Chairman of the Vegas Valley Angels and a founder and senior leader of more than a dozen businesses in a variety of industries and he has taken companies from seed and early stage to successful exits. Mark is an active private equity investor in seed & early stage companies adding value to portfolio companies through board level participation. His recent involvement includes: SmartConnect, Wag Hotels, RIM Solutions, The Coffee Bean & Tea Leaf, Impact Sports Technology, KeyOn Communications, and SouthwestUSA Bank.
Irené Waldman, Head of Consumer Direct Portfolio, Diageo Chateau & Estate Wines
Irené Waldman leads the consumer direct portfolio sales and marketing at Diageo Chateau & Estate Wines, part of the world's leading alcohol beverage company. Waldman came to the United States in 1995 to join Visa and has experience in strategic planning, life cycle product management, market/trend analysis and channel development internationally and domestically.
Reuben Hendell, CEO, MRM Worldwide
Reuben has Global responsibility for digital and customer strategy, direct and interactive marketing, technology, analytics, and creative campaign development. MRM helps clients deploy high ROI customer experiences worldwide. Previous to MRM, Reuben was a Partner at Digitas.
Advisors:
Greg Stuart, Advisor and Consultant
Greg has been an Internet Media business leader with more than two decades with experience in building businesses in the Media, Marketing and Agency sectors. He has been a senior operating executive in the Internet & Digital arena since 1993. He was the former CEO of the Interactive Advertising Bureau (IAB) where he led the industry from $6 to $17 billion annually. The IAB serves AOL, CNET, Google, Disney, Yahoo! & others. Ad Age identified his book, "What Sticks: Why Most Advertising Fails...," as "One of 10 books you should have read." (www.gregstuart.com)
Steve Zales, Senior Vice President, General Manager of Southern Progress Digital, a Time Warner Company
Steve brings a wealth of experience to ShesConnected with more than twenty years experience in consumer packaged goods and the media and new media industries. Currently, Steve is responsible for the digital business at Southern Progress, a $1 billion magazine and book division with properties such as Southern Living, Sunset, Cooking Light, Health and Oxmoor House Books. In addition to these properties he is establishing a major consolidated online presence for Time Warner in both food and home -- two popular categories on the Web. Steve also served as the President of ClubMom, a membership and marketing organization providing Web-based rewards programs, content and community to its 2.5 million members. He has also served as Senior Vice President and General Manager of ESPN Internet Group, where he managed the leading Internet sports business comprised of the websites of ESPN, ABC Sports, the NBA, NFL and NASCAR.
Susan Canavari, EVP Marketing, Digitas
She is responsible for all non-American Express Accounts for the New York Offices of Digitas. There Susan leads the AOR relationships for the Web site build and maintenance, online marketing, promotions, and relationship management programs. Susan has over 18 years experience in direct and interactive marketing across all direct channels. Prior to joining Digitas, she worked at Ogilvy, where she was the relationship marketing lead for their Time Warner and Lenovo.
John Styers, President and Co-founder of Moblico
Mr. Styers' global experience was well established when, as COO for Crown Greetings, a subsidiary of Hallmark Cards, he secured Crown's position as the premier global supplier of social communications products for mobile phones by supplying content directly to wireless carriers worldwide. Moving on, he served as GM of the Sprint Mobile Media Network and guided the development and positioning of Sprint's growing mobile advertising, search and off-portal content strategies. Mr Styers is regularly identified with the mobile life styles movement due to his early participation in the development of mobile messaging, social networking, IM, Email, and Picture Mail, for the US market. Moblico and client companies can look to him for the kind of expertise they will need in the mobile future.
Mark H. Brennan, Serial Entrepreneur & Management Consultant
Mark brings more than 15 years of experience in entrepreneurship and operations to ShesConnected. Mark was the founder and Chairman of the Vegas Valley Angels and a founder and senior leader of more than a dozen businesses in a variety of industries and he has taken companies from seed and early stage to successful exits. Mark is an active private equity investor in seed & early stage companies adding value to portfolio companies through board level participation. His recent involvement includes: SmartConnect, Wag Hotels, RIM Solutions, The Coffee Bean & Tea Leaf, Impact Sports Technology, KeyOn Communications, and SouthwestUSA Bank.
Irené Waldman, Head of Consumer Direct Portfolio, Diageo Chateau & Estate Wines
Irené Waldman leads the consumer direct portfolio sales and marketing at Diageo Chateau & Estate Wines, part of the world's leading alcohol beverage company. Waldman came to the United States in 1995 to join Visa and has experience in strategic planning, life cycle product management, market/trend analysis and channel development internationally and domestically.
